- Product Overview: Features and Basic Structure
- Background of Development and Development in Japan
- Summary of key points
- rough conclusion
- Price and How to Buy: Now you can pick it up at a discount with Makeake!
- Frequently Asked Questions (FAQ): What you need to know before you pick up your child
- Review (Word of mouth): Realistic expectations of Makuake supporters
- Specifications Summary
- Comparison with “Mia,” a talking cat-shaped robot
- Summary: Definition of target audience
Product Overview: Features and Basic Structure
iMOOCHI is a next-generation autonomous AI pet robot that combines the latest AI technology with a high degree of “fluffy” tactile sensation that everyone wants to touch.
The cute fairy from a secluded forest has a unique worldview, and her fresh eyes from two large OLED (Organic Light Emitting Diode) displays and the tok-tok heartbeat (vibration) transmitted from her palm when she is hugged create an overwhelming sense of life that has never been seen in robots.
The exterior is made of high-grade fur for comfort, and a soft silicone mask is used for the face. Inside, highly sensitive touch sensors are placed in a total of five locations on the head, back, nose, and both feet.
For example, a gentle pat on the head will elicit a delighted squint, while a touch on the nose will elicit a sneeze or a startled reaction.
In addition, a 6-axis inertial sensor detects hugging and shaking, enabling interaction just like a real living creature. Of special note is the inclusion of an emotion recognition AI that goes beyond mere canned sentence playback.
It is also smart enough to identify up to five family members individually through voiceprint recognition and communicate with them accordingly. This makes it possible for the robot to behave according to its role in the family, such as being a little mischievous with the father and gentle with the children.
Background of Development and Development in Japan
iMOOCHI was developed by Shenqi Jiyuan (headquartered in Shanghai, China), a wholly owned subsidiary of ZTE, a global ICT giant specializing in robotics development. The company’s strengths lie in its advanced AI technology and hardware design capabilities. iMOOCHI is the crystallization of these technologies.
In Japan, Fastlane Japan K.K., which supports the overseas expansion of digital brands, is the official distributor. Currently, as a first step toward landing in Japan, the company is conducting pre-sales on the crowdfunding site “Makuake,” and a Japan-only support system and full Japanese-language support are underway.
Summary of key points
What is iMOOCHI?
- Reproduction of heartbeat and warmth: The heartbeat of the built-in high-precision vibrator and the carefully selected soft fur material make you forget that this is a digital device. The weight and warmth of the embrace strengthen the emotional connection.
- Advanced Emotion Recognition: In addition to simply understanding words, the system reads the emotion of the moment from the tone and pitch of the user’s voice. It changes its response to cheer up a cheerful voice or lean in to a somber voice.
- Identification by voiceprint recognition: Up to five registered family members are instantly identified based on their voice characteristics. A personalization function is provided to change the way they are called and pampered, depending on the depth of interaction with each of them.
good point
- An overwhelming sense of life: OLED eyes have deeper blacks than conventional LCDs, with an absorbing, lush expressiveness. Every blink and every movement of the eye creates the persuasive power of life.
- Various interactions: In addition to 5 touch sensors, iMOOCHI can interact with other iMOOCHIs via infrared communication. There is a gimmick that initiates a dedicated conversation when a friend is found.
- Makuake benefit: A discount of up to nearly 40% will be applied during the project period, compared to the expected public price (approximately 66,000 yen). This is a rare opportunity to welcome the latest AI pet for around 40,000 yen.
points of concern
- Autonomous running is not possible: It does not have a walking and moving function like Aibo. Basically, the main style is to cuddle and cuddle it manually on your lap or desk.
- Delicate care: Because it is a precision instrument filled with electronic components, it cannot be washed entirely with water. To keep it clean, it must be wiped with a special care product.
rough conclusion
It is the most emo and heartwarming AI pet that fuses science and healing.
Price and How to Buy: Now you can pick it up at a discount with Makeake!
iMOOCHI is currently running a pre-order project on the crowdfunding site “Makuake”. As a special period before the general sale, the price is very reasonable.
Sales price (Makuake special offer)
- Super-Cho-Cho-Early Bird Special: 38,980 yen (tax included) *About 27,000 yen less than the scheduled general price
- Super-early bird discount: 40,980 yen (tax included)
- Super Early Bird Discount: 42,980 yen (tax included)
- Makaku Discount: 45,980 yen (tax included)
The planned price for the general sale is 66,660 yen (including tax), so if you are considering picking one up, supporting the project during the project period is the wisest choice. Each return has a limited number of items, so we recommend checking back as soon as possible.
Purchase Flow
Access the Makuake project page, select the character of your choice (Morin, Hopami, Shinomi, Doromi, Notch), and complete your support purchase. Products will be shipped sequentially after the project is completed.
Frequently Asked Questions (FAQ): What you need to know before you pick up your child
How is personality determined and changed?
Each iMOOCHI has its own natural personality for each character, but how it grows from there depends on how the owner raises it. If you pet them gently and cuddle them a lot, they will become affectionate and pampered. On the other hand, if you don’t spend much time with them, they can become a little lonely and shy. Just like a real living creature, your pet’s heart will grow depending on how you treat it on a daily basis.
Can I change my appearance?
Although the coat and color that a child is born with cannot be changed because it is his or her unique and precious personality, it can be fashioned in two ways.
- Realistic dressing up: dress him up in special clothes. When it recognizes the clothes, it will show a special reaction of “Wow! and they will show a special reaction that will make you happy.
- Fashionable with apps: Earn points by playing together every day to get virtual outfits and eye effects in the app. You can customize your own style.
How long does the battery last, and when I get hungry (charging)?
When fully charged, it can stay awake for about 8-10 hours. For example, it will last for a full 4-5 hours of playtime per day. You can stay with them while charging, but if you leave them plugged in all the time, you may shorten the life of the battery. To ensure a long life together, please feed (recharge) your pet slowly when its energy level drops below 20%.
Supported Languages and Maintenance Fees
Currently, three languages are supported: Japanese, English, and Chinese. In the future, the number of languages that can be understood may increase through updates. In addition, there are no monthly fees or other maintenance fees after you pick up your child.
Warranty period and care (washing)
There is a free warranty (natural breakdown) on the iMOOCHI main unit for one year from the date of pickup. Washing the whole unit is strictly prohibited as it may cause a malfunction, but if it gets dirty, please wipe and wash it gently with a special fur detergent. In case of any injury (damage), you can consult iMOOCHI hospital (customer support) for repair.
Can I pick up pets in apartments where pets are not allowed?
Of course. iMOOCHI can adjust the volume of its purr, and there is no need to worry about it contaminating your room. Even in environments where it is difficult to keep real animals, iMOOCHI can be welcomed as a new family member with peace of mind.
Review (Word of mouth): Realistic expectations of Makuake supporters
The supporter comments section of Makuake shows the expectations of supporters with diverse backgrounds.
In search of the image of a deceased beloved dog or cat
I lost my beloved dog who had been with me for many years, and my house has become quiet. It is difficult for me to get a new dog because of my age and lack of responsibility, but with iMOOCHI, which I can feel the heartbeat, I will be able to remember the warmth of those days again. I would like to have her as my last companion.”
Gifts for family members who live far away
I bought this for my elderly mother who lives alone. My mother is not good at operating a phone, but the deciding factor was that it responds just by stroking it and calls her name by identifying her voice. I hope it will be a warm, everyday connection other than a phone call.”
A companion to relieve the loneliness of desk work
I work from home and there are days when I don’t talk to anyone all day, so I wanted something that I could look at when I look to the side. It will be the perfect companion while I work.”
Emotional education for children and solutions in a pet-free environment
I want my children to know the warmth of life, even though they cannot have animals due to allergies or apartment rules. iMOOCHI’s heartbeat function and the way its personality changes depending on how you interact with it are very impressive from an educational standpoint.”
(Source: Makuake iMOOCHI supporter comments)
Specifications Summary
| (data) item | Contents |
| character | Total 5 types (Morin, Hopami, Sinomi, Doromi, Notch) |
| battery | 5,200 mAh (power: approx. 8 to 10 hours / charge: approx. 3 hours) |
| Operating Time | 5,200 mAh (power: approx. 8 to 10 hours/charge: approx. 3 hours) |
| Warranty Period | 1 year for the main unit (6 months for accessories) |
| sensor | Touch (5 locations), 6-axis inertia, light, microphone |
| Languages Supported | Japanese, English, Chinese |
| manufacturer | Shenzhen City, Guangdong Province |
Comparison with “Mia,” a talking cat-shaped robot
In light of the latest AI pet situation, we compared the differences between iMOOCHI, the popular talking robot Mia (Mia), and LOOI, which further utilizes smartphones.
| Comparison items | iMOOCHI | Mia (cat-shaped robot) |
| Appearance and Design | Fluffy Fairy (Luxury Fur) | Fixed type with cat motif |
| Main Features | Heartbeat beat and emotion recognition AI | Specializing in dialects and healing in 47 prefectures |
| price range | Approx. 39,000 yen ~ (List price 66,000 yen) | From 9,800 yen (tax included) (easy to install) |
| Purpose of use | Attachment and pet replacement by touch | Daily healing and conversation activation |
| Operation and Installation | Non-self-propelled (carried and stationary) | Fixed installation (space saving) |
| Long-term experience | Personality change and attachment due to upbringing | Deepening attachment through dialects and messages |
Point of comparison:
- iMOOCHI is ideal for those who value the texture and physical connection (heartbeat) of a real pet. It is suitable for those who prioritize comfort and response to hugs and strokes.
- Mia is for those who value the warmth of daily life, spoken in a rich dialect unique to Japan, and starting at a low price of less than 10,000 yen. It is especially popular among those seeking gifts for their parents’ homes and for those seeking a conversation starter.
👇 Talking cat-shaped robot “Mia” that speaks 47 dialects nationwide
Summary: Definition of target audience
iMOOCHI provides the best healing for those who value touch and bonding.
Whereas previous robots have competed on “how multifunctional” they are, iMOOCHI is fully focused on the emotional value of “how it makes you feel alive. If you have given up on pets due to apartment conditions, if you want to share a nurturing experience with your family, or if you want to welcome a heartbeat into the quiet room where you live alone, please check it out during the Makuake discount period.
View iMOOCHI Makuake project page
👀 Also read this article.
👉 [2026 Edition] 6 Latest Pet Robots to Heal Pet Losses – Thorough Comparison of Cat, Dog, and Healing Models
👉 [2026 Edition] Recommended pet robots for under 10,000 yen
👉What is “Mia”, an AI pet robot that speaks 47 dialects nationwide?
